http://am-et.facebookwkhpilnemxj7asaniu7vnjjbiltxjqhye3mhbshg7kx5tfyd.onion/business/industries/consumer-goods/building-connected-brands
From an internal analysis, we've found that campaigns that tapped into the power of creator voices via branded content ads saw a 123% lift in awareness, a 112% lift in association, and a 67% lift in consideration and motivation. 6 In an age when people are connected more than ever across devices, giving them multiple ways to engage with brands is helping drive incrementality — brands that connect with people across multiple experiences on Meta platforms are up to 139% more effective at driving awareness,...